Tasks of a feather flock together: similarity effects in task switching.

Gender and Personality in Media Rich Interfaces : Do Birds of a Feather Flock Together ?

This research explores how user and interface characteristics can interact to influence decision performance. Specifically, this research examines the effects of gender, personality similarity, and increased levels of information cues on user involvement with a computer-based decision aid. In addition, this research explores the downstream effects of user involvement on decision time, effort, s...

Do birds of a feather universally flock together? Cultural variation in the similarity-attraction effectajsp_

Three experiments explored the similarity-attraction effect (SAE) among North American and Japanese samples. In all studies, North Americans showed a significantly more pronounced SAE than the Japanese. The North Americans consistently revealed a strong SAE whereas the Japanese effect was only significant in the methods with the most power. The cultural differences emerged across different meth...

Do Birds of a Feather Really Flock Together? Ideational Homophily and Development Policy Influence

Couple similarity on stimulus characteristics and marital satisfaction

a r t i c l e i n f o Keywords: Couple similarity Marital satisfaction Stimulus–value–role theory Difference score Structural equation modeling Murstein's (1970) " stimulus–value–role " theory suggests that mate selection consists of three stages. At each stage people seek different types of information. This study extends previous research on couple similarity by focusing on the " stimulus " s...

Self-similarity networks and self-similarity network group

The self-similarity of complex has extensive practical background in real world. It is similar to the phenomena of social relationships: “things of one kind come together, birds of a feather flock together”. Hence, we proposed the self-similarity network evolving model based on attributes similarity between the nodes. In network each node has the attribute value, by this computing similarity be...